Jing Botanics, 2025
Print, Brand/Product Booklet, Art Direction







Software: IIllustraton/InDesign
Jing Botanics is a Singapore-based beauty brand rooted in legacy and luxury. They fuse traditional Chinese medicine and modern scalp science with the aim of promoting well-being and confidence.
One of the brief was to redesign their A5 product/brand booklet that will be packaged with every order. My design approach was focused on a simple grid that highlights the brand story, products, and the benefits of herb and plant extract ingredients.
One of the brief was to redesign their A5 product/brand booklet that will be packaged with every order. My design approach was focused on a simple grid that highlights the brand story, products, and the benefits of herb and plant extract ingredients.